Over the past nine months, the CWSF team has worked hard to completely overhaul our communications program, including a new look, logo and a new website. 

CWSF’s new look includes our new logo and matching “issue icons” -- for use across our communications materials -- to reinforce our collective focus on the most pressing issues facing Western forests.

The CWSF project began with research and discovery interviews with the Western state foresters and our key partners, which helped us create new key messages and develop a comprehensive communications plan.

Our new website is designed to be an information hub for our members, partners and all others interested in Western forestry.

The site includes a robust portal where CWSF members and staff can engage with each other and access resources that support on-the-ground forest management efforts within their states and territories.  

CWSF’s communications project was undertaken in a collaborative spirit. Several of the key decisions on the project -- including choosing between final logo designs -- were made in partnership with CWSF’s executive committee and members.

Other features of CWSF’s new site:

  • Publications - Here is where CWSF will publish our issue briefs, policy updates, white papers and more.
  • Events Calendar - All CWSF and key partner events can be viewed here with registration details.
  • Blog - Frequently updated with information about CWSF and the most pressing issues in Western forestry.

CWSF staff will begin exploring the WFLC communications needs in coming months.

Do you have questions or comments about our new look? We’d love to hear from you! Please contact Sara Goodwin, communications director, at sgoodwin@westernforesters.org.